Three phases, one thread
Broken discovery is rarely one broken thing—it runs across the buying experience, your product data, search and filters, the systems underneath, and the way your teams work. So we work in sequence: find where discovery is costing you, design the fix with your team, and stay on to keep it fixed.
Phase 01 · Diagnose
The Product Discovery Diagnostic
Focused $7.5–10K · Full $30–50K
An independent read on where product discovery is costing you revenue, why it's happening, and what to fix first—across all five layers. It's the front door: most engagements start here, and it stands on its own.
Two ways in:
Focused Diagnostic — $7.5–10K · 1–2 weeks
One problem area or category family, so you can see the method work before committing.
Full Product Discovery Diagnostic — $30–50K · 6–8 weeks
All five layers, with the complete decision package: findings, a root-cause map, revenue exposure, and a prioritized roadmap.
Start here if:
- "Can our buyers actually find what we sell?" is a question you can't answer with confidence
- You're planning a PIM, search, or AI initiative and need to know what's really broken first
- You want findings independent of any vendor's platform—we don't sell the tools
Phase 02 · Design
Build the fix with your team
Build the fix with your team
Scoped to your roadmap
Where the diagnostic leads. Once it shows what to fix and in what order, we design the future state alongside your team and partners—data standards, taxonomy, workflows, governance, and the systems to support them.
Scoped to the roadmap the diagnostic produced, not sold off a shelf. And because we don't sell or resell the tools, the design serves your buyers, not a vendor's license.
Phase 03 · Sustain
Keep it fixed
Keep it fixed
Monthly retainer
For as long as it's useful. As your team executes, we stay in an oversight role—tracking discovery and data quality against revenue, holding vendors to their commitments, and keeping governance disciplined as priorities shift.
Senior guidance without a full-time hire.
Start with a diagnostic
Each phase earns the next. The diagnostic stands alone; Design and Sustain happen only when there's a clear, costed reason to continue.
A 30-minute conversation will tell us whether a diagnostic is the right next step—or whether it isn't. No pitch. Just clarity.